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Our Team


Bruce Failing | Michael Persky | Robert Cioffi | Virginia Cargill | Nissa Bartalsky | Rick Ruffolo

Bruce Failing
Managing Partner
failing@alerionpartners.com

Bruce has been an entrepreneur, private equity and venture investor and turnaround specialist with successes in the areas of technology, media and consumer packaged goods. Over his 35-year career, Bruce has acted as CEO, founder, investor and board member of numerous growth companies, resulting in an IRR of 60%. Prior to co-founding Alerion in 2004, Bruce led investments in Productivity Solutions, Actmedia, Lamaze Publishing, Newborn Channel, Tone Brothers Spice Company and ERS International.

Bruce sits on the Board of Directors of EnviroScent, True Citrus, InStadium and DeliverCareRx.

Bruce received an MBA from Harvard Business School and a BA from Tufts University.